Allison Hinrichs | Editorial Strategist, Content Creator & Multimedia Storyteller

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Editorial collage inspired by Edvard Munch, fragmenting a female figure and surrounding hands to explore love, sexuality, desire, vulnerability and fear in Munch’s art.

Flash-lit close-up of a woman crying while drinking milk from a glass bottle, surrounded by playful Crybaby Hot Sauce-inspired stickers reading “Crying Is Self Care,” “100% Natural Tears,” “Emotional Damage,” “It’s Not Hot at All,” and “Crybaby Aftercare.”

BAGGU x Julia Heuer speculative campaign featuring the limited-edition Julia Heuer shoulder bag in a turquoise, red, and burgundy gradient print, photographed in a sunlit outdoor setting with oversized Julia Heuer typography.

A retro 1980s horror-movie-style advertisement for Liquid Death, featuring a woman drinking from a Swamp Water can amid a dark, supernatural scene. Dramatic lighting, smoky atmosphere, grotesque horror imagery, and saturated color give the composition the look of a hand-painted vintage VHS cover while incorporating Liquid Death’s bold, irreverent branding.

Miffy x Crocs speculative campaign featuring a contemporary fashion editorial with a model in a red sweater, cobalt-blue skirt, white socks, and bright yellow platform Crocs heels customized with Miffy-inspired Jibbitz charms. Flash photography, exaggerated footwear proportions, and primary colors combine Crocs’ playful product language with Miffy’s minimal graphic identity.

An illuminated medieval roll of arms, featuring rows of ornate heraldic shields painted on aged parchment. The composition mimics an authentic medieval armorial manuscript, but the shields depict the unusual and absurd coats of arms

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Welcome to Allison Hinrichs Portfolio. I’m an editorial content strategist and multimedia storyteller working across brand storytelling, social media, visual design, editorial writing, and short-form video.

My work combines cultural curiosity with creative strategy to turn ideas into stories people want to explore.

© 2026 ALLISON HINRICHS

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